Hive Insights
Marketing trends, tips, and tools straight from the source.

The Secret to Winning Back Customers? Give Them Real Value                                                                                                                          Let’s be honest: there’s no shortage of marketing companies who will claim “success.” They’ll tell you your campaign worked... because they mailed it. But here’s the truth:                                   mailing a campaign doesn’t equal measurable ROI and neither does a customer on that mailing list showing up.                                                                                                  At Hive Media, we don’t play that game. We offer                                              pure reporting                                   that tracks exactly who came in, what they redeemed, and how much you earned from that customer. That’s the power of our                                  VIP Checkbooks.                                                                                                            No More Guesswork. No More “Maybe.”                                                                                                                         With traditional direct mail, it’s impossible to prove impact without guesswork. Many providers credit redemptions from anyone who was                                              on the list                                  —even if the customer came in for unrelated reasons.                                                                                     Hive Media does it differently:                                                                                 Each VIP Checkbook comes with                                                  data-encoded barcodes                                                                         Coupons are                                                  scanned in your service drive                                                           Redemptions are CP-only—                                     no warranty tickets counted                                                           All data is tied to real revenue, by customer                                                                                                    Our Reporting Is So Precise, It’s Scary (in a good way)                                                      Want to know how many redemptions came from zip code 33511?                         How many customers used more than one coupon?                         What your average ticket was from campaign users?                         We’ve got it—and it’s not fluff.                                                                                                  Our                                              Hive Mind AI                                                                                even analyzes campaign performance to optimize your next drop for better targeting and even stronger results.                                                                                                            If You Can’t Track It, Don’t Trust It                                                      Your dealership deserves more than vague claims and inflated stats. With VIP Checkbooks from Hive Media, you’ll see the truth—                                  who came in and how much money you made.                                                                                     That’s not marketing hype.                        That’s marketing accountability.                                                                                                                                              Get Results. No Hype.
 

Your Website Should Be Working as Hard as You Are                                                                                                            You paid for a nice-looking website. It has your logo, some content, maybe even a contact form—but it’s not doing much. Sound familiar?                                                                                     The truth is, many business websites look decent on the surface but are quietly losing potential leads every single day. At Hive Media, we specialize in building websites that not only look great but                                                                                drive real results                                               .                                              Here’s where most businesses go wrong—and what to fix first.                                                                                                            At Hive Media, we’ve been in the marketing game for over two decades, and we’ve watched trends come and go. Yet, one thing remains constant: well-targeted, well-designed direct mail still gets people through the door—especially in local markets like automotive, retail, and service-based businesses.
 









